


Here is a fun article about McCain's use of Optima in his logo. Love him or hate him, EVERYTHING about McCain relates back to military experience, including his brand image.

Obama's logo, however, seems to be more talked about in the blogging world. This blog features a cartoon satirizing the logo. Better yet, Logobama is a site where you can insert yourself into the O and use it as a profile picture. Have fun with that one.
It is oh so much fun to compare each candidate's party and personal imagery, but what about the issues?!?! Shouldn't we as designers be considering what the economic crisis looks like on a computer screen (and look outside the falling line graph)? Can you tell me what universal healthcare looks like? How about that 700-mile fence between the US and Mexico? Pro-choice or pro-life, I don't really want to know what that looks like.
The point is, we should stop promoting each candidate like a corporate entity. Instead of relying on a catchy name or slogan, our presidential hopefuls should be relying on their issues. We, on the other hand, can focus our time on showing the general public what each issue looks like.
Roughstockstudios.com is a great resource for ideas on political info graphics. This site also features a great booklet called Visual Representation for Advocacy. I highly recommend it.
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